We have a signature line of hoodies with original local art, canvas tote bags with original local art, trucker hats with kindness quotes, candles with kindness quotes and more.  We also have an online store we started 6 months into Covid in September 2020 to support local artists and businesses with 200+ items exclusively made in Santa Cruz.

In addition, we have an affiliate non-profit, High Council Foundation established in February 2020 to creatively collaborate and enrich our community through collective acts of kindness.  We just organized the construction of the Community Tool Shed located in Boulder Creek, CA.  It is a lending resource of new tools and equipment available free of charge to the many people trying to rebuild their homes and rebuild their lives following the devastating CZU Complex Fire.

Santa Cruz Boutique directly supports continued acts of kindness and donates 10% of all profits to High Council Foundation.